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Scaling Success

Business Growth Series & Certificate Program

 

The Scaling Success Program is a 5-week Certificate Program aimed at empowering business owners to enhance their knowledge, strategy and practices to prioritize opportunities and boost success. This breakfast workshop series offers an in-depth exploration of critical areas and is designed for Aurora-based business owners aiming to scale their operations to a million-dollar enterprise. This comprehensive and interactive series will be facilitated by Leanne MacLean, BDC Business Advisor. For the past 10 years, Leanne has been helping entrepreneurs grow and succeed.

The certificate program will explore:

  • Current Challenges in our Market
  • Dividing Controllable and Uncontrollable
  • Sales & Marketing
  • Financial Management Processes
  • Attracting and Retaining Talent
  • Strategy for Growth

 

In partnership with

Program Dates

Weekly on Tuesdays

October 29 - November 26, 2024

8:30 - 10:30 am

Location

Commport Communications

155 Engelhard Dr, Aurora, ON L4G 3V1

Program Fees

$125 for 5 sessions

Includes program fees & light refreshments

Who Should Apply

Aurora Chamber Members or Aurora-based Business owners with current annual revenues over $250,000

Business owners looking to scale and grow their operations

 

Financial Management:

Take control of your finances. If your company’s finances are a bit of a mystery to you, you’re not alone. Many entrepreneurs wonder about their business’s financial health: they’re unsure what to make of seemingly conflicting information such as sales being up but not profits, or why their business looks successful on paper but not in their bank account. Stop wondering. Learn how to interpret the numbers to get the answers you need to make sound financial decisions!

 

Sales and Marketing:

Understanding the market and your ideal client is what drives how you build and enhance your brand and products/ services. Insight into your competitive situation, customers, and sales channels gives you the building blocks to reaching your target clients effectively!

 

Strategic Planning:

As your business evolves and grows, so do the demands and opportunities you face every day. Without a solid vision and business strategy to guide your actions, it becomes increasingly difficult to make decisions or to prioritize with any confidence. The same holds true for your employees who, without a guiding plan, may focus on different tasks and conflicting priorities. Strategy isn’t a one size fits all approach, but following a methodology that is clear, directed, and aligned across your company is the key to being successful!

 

Human Resources:

Hiring and retaining motivated talent is more challenging than ever for growing businesses. Aside from the challenges in market, we only make it more difficult by not having well defined roles and responsibilities, a structured hiring and retention practice, and a lack of performance management indicators and measures for our staff. You have control over factors that help achieve the best result in attracting the right people for your company!

About our Facilitator

Leanne
Leanne MacLean
Business Advisor, BDC Advisory Services

For the past 15 years, Leanne has worked in Business Development and Finance. Her passion for supporting entrepreneurs as a trusted advisor and connector has guided many clients in their success. Leanne has developed a unique methodology in facilitating discussions with business owners to help them share their insights and challenges to guide them to a strategic resolution. In Leanne’s current role as Business Advisor, she helps identify specific priorities and challenges that are unique to the client’s business model and goals, to explore where there are opportunities for change and growth. Leanne holds a Bachelor in Business (H&TM) and is currently completing an Executive MBA from University of Fredericton. Even if she tried, Leanne can’t hide her east coast accent! She currently lives in Halifax, Nova Scotia, with her husband Scott and two young boys.

The Aurora Chamber of Commerce is pleased to provide this program to our members and community in partnership with the Business Development Bank of Canada - the Bank for Canadian Entrepreneurs.

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